Our brand name defines our quality. Upgrade bikes have been designing, building and
engineering world class bicycles in partnership with engineers, industrial designers,
creative thinkers and professional riders based in Australia, Europe and Asia. Our R&D
team from Australia works hard each season to produce fresh and authentic designs with
Global relevance. We are one of the few global bike brands who have the craftsmanship of
hand welding our frames right through the industries leading assembling and painting
facilities. This results in our ability to offer an extensive range of high quality bicycles you
can depend on at some of the most competitive pricing available in the market.
Our Mission
Upgrade bikes has a mission and dedication to create bikes that spark the imagination of riders around the world. Whatever style of riding you are passionate about, or whatever goals you have as a rider, Upgrade bikes offer an extensive range of high quality bikes with leading edge technology to help you take your riding to the next level.
Upgrade brand of bicycle are exclusively marketed
and Distributed in India by Rollers India